This fall a (place object here) will be president.

This fall a woman will be president. What year is this? !

While I do enjoy a good Geena Davis movie ( I cant tell you how much I enjoyed her in Charlie and the Chocolate Factory as Willy Wonka!) I have a problem with the advertising for her new TV project.

The tag line is seven little words (the littlest being president) . This fall a woman will be president.

This type of negative reinforcement does not sit well with me.
It perpetuates the ol stereotype. A WOMAN DOES WHAT?
When will this old-think go away? Is it when the last of the copywriters from the 50’s dies?